Page 47 - Oscar Adler - Sell Yourself in Any Interview_ Use Proven Sales Techniques to Land Your Dream Job (2008)
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ADDRESSING EACH INTERVIEWER’S INDIVIDUAL NEEDS





                            Allows you to transport large,  Convenience
                            awkward objects easily.

                            Will make your driving more
                            comfortable in the coldest      Comfort
                            weather.
                 Heated     Will impress your guests
                 seats      by keeping them warm and        Prestige
                            comfortable.

                            Will keep you warm so that
                            you don’t have to wear bulky    Convenience
                            outerwear to formal occasions.

                            Will make your travel
                 Four-      smoother on all types of roads Comfort
                 wheel       in all types of weather.
                 drive
                            Will help you to handle your    Safety
                            vehicle safely in all conditions.
                            Keeps you moving at a
                            consistent speed, minimizing    Economy
                            fuel consumption.
                 Cruise     Will help you to relax on long  Comfort
                 control    highway drives.

                            Will help you to avoid          Safety,
                            exceeding the speed limit and   economy
                            getting an expensive fine.




                       HOW TO SELL YOURSELF BETTER


               How you say something can be just as important as what you
               say. For example, at a local farmer’s market near my home,

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