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Chapter 4: Getting in Line with Simple Linear Regression  59


                                change from pounds to ounces, the correlation coefficient doesn’t change.
                                (What a messed-up world it would be if this wasn’t the case!)

                                If the relationship between x and y is uphill, or positive (as x increases, so
                                does y), the correlation is a positive number. If the relationship is downhill,
                                or negative (as x increases, y gets smaller), then the correlation is negative.
                                The following list translates different correlation values:

                                  ✓ A correlation value of zero means that you can find no linear
                                    relationship between x and y. (It may be that a different relationship
                                    exists, such as a curve; see Chapter 7 for more on this.)
                                  ✓ A correlation value of +1 or –1 indicates that the points fall in a
                                    perfect, straight line. (Negative values indicate a downhill relationship;
                                    positive values indicate an uphill relationship.)
                                  ✓ A correlation value close to +1 or –1 signifies a strong relationship. A
                                    general rule of thumb is that correlations close to or beyond 0.7 or –0.7
                                    are considered to be strong.

                                  ✓ A correlation closer to +0.5 or –0.5 shows a moderate relationship.
                                You can calculate the correlation coefficient by using a formula involving the
                                standard deviation of x, the standard deviation of y, and the covariance of x
                                and y, which measures how x and y move together in relation to their means.
                                However, the formula isn’t the focus here (you can find it in your Stats I text-
                                book or in my other book, Statistics For Dummies, published by Wiley); it’s
                                the concept that’s important. Any computer package can calculate the corre-
                                lation coefficient for you with a simple click of the mouse.
                                To have Minitab calculate a correlation for you, go to Stat>Basic Statistics>
                                Correlation. Highlight the variables you want correlations for, and click Select.
                                Then click OK.

                                The correlation for the textbook-weight example is (can you guess before
                                looking at it?) 0.926, which is very close to 1.0. This correlation means that a
                                very strong linear relationship is present between average textbook weight
                                and average student weight for grades 1–12, and that relationship is positive
                                and linear (it follows a straight line). This correlation is confirmed by the
                                scatterplot shown in Figure 4-1.
                                Data analysts should never make any conclusions about a relationship
                                between x and y based solely on either the correlation or the scatterplot
                                alone; the two elements need to be examined together. It’s possible (but of
                                course not a good idea) to manipulate graphs to look better or worse than
                                they really are just by changing the scales on the axes. Because of this, statisti-
                                cians never go with the scatterplot alone to determine whether or not a linear












          09_466469-ch04.indd   59                                                                   7/24/09   10:20:36 AM
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