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About the Author

Dr. Fred R. David is the sole author of two mainstream strategic-
management textbooks: (1) Strategic Management: Concepts and
Cases, and (2) Strategic-Management Concepts. These texts have been
on a two-year revision cycle since 1986 when the first edition was pub-
lished. They are among the best if not the best-selling strategic-
management textbooks in the world and have been used at more than
500 colleges and universities, including Harvard University, Duke
University, Carnegie-Mellon University, Johns Hopkins University, the
University of Maryland, University of North Carolina, University of
Georgia, San Francisco State University, University of South Carolina,
and Wake Forest University.
This textbook has been translated and published in Chinese,
Japanese, Farsi, Spanish, Indonesian, Indian, Thai, and Arabic and is
widely used across Asia and South America. It is the best-selling
strategic-management textbook in Mexico, China, Peru, Chile, Japan, and number two in
the United States. Approximately 90,000 students read Dr. David’s textbook annually as
well as thousands of businesspersons. The book has led the field of strategic manage-
ment for more than a decade in providing an applications/practitioner approach to the
discipline.
A native of Whiteville, North Carolina, Fred David received a BS degree in mathe-
matics and an MBA from Wake Forest University before being employed as a bank
manager with United Carolina Bank. He received a PhD in Business Administration
from the University of South Carolina, where he majored in management. Currently the
TranSouth Professor of Strategic Management at Francis Marion University (FMU) in
Florence, South Carolina, Dr. David has also taught at Auburn University, Mississippi
State University, East Carolina University, the University of South Carolina, and the
University of North Carolina at Pembroke. He is the author of 152 referred publications,
including 40 journal articles and 55 proceedings publications. David has articles pub-
lished in such journals as Academy of Management Review, Academy of Management
Executive, Journal of Applied Psychology, Long Range Planning, and Advanced
Management Journal.
Dr. David received a Lifetime Honorary Professorship Award from the Universidad
Ricardo Palma in Lima, Peru. He delivered the keynote speech at the twenty-first Annual
Latin American Congress on Strategy hosted by the Centrum School of Business in
Peru. Dr. David recently delivered an eight-hour Strategic Planning Workshop to the
faculty at Pontificia Universidad Catolica Del in Lima, Peru, and an eight-hour Case
Writing/ Analyzing Workshop to the faculty at Utah Valley State College in Orem,
Utah. He has received numerous awards, including FMU’s Board of Trustees Research
Scholar Award, the university’s Award for Excellence in Research given annually to the
best faculty researcher on campus, and the Phil Carroll Advancement of Management
Award, given annually by the Society for the Advancement of Management (SAM) to a
management scholar for outstanding contributions in management research. He recently
gave the graduation commencement speech at Troy University.