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114 THE THEORY AND METHOD OF ARTICULATION

            it  becomes  impossible  to  parse  out  a  neatly  packaged  theory  or  a  clearly
            delineated method.
              It  seems  timely  to  belabour  this  point,  precisely  because  the  popularity
            and  institutionalization  of  cultural  studies  has  been  accompanied  by  a
            widening  interest  in  finding  out—and  often  finding  out  quickly—how  to
            ‘do’ a cultural study and what it means to be a cultural theorist. The risk
            comes in that it has become a bit too easy to separate out articulation as
            the  theory  or  method  of  cultural  studies,  to  isolate  it  as  having  formal,
            eminently  transferable  properties.  This  has  taken  the  form  of  scholars
            interested  in  utilizing  articulation  in  the  service  of  research  whose
            theoretical,  methodological,  epistemological,  political  and  strategic
            commitments  are  rather  dramatically  different  from  those  of  cultural
            theorists.  Although  the  boundaries  of  cultural  studies  are  certainly
            indistinct and changing, they do sometimes get unquestionably crossed.
              Consequently,  a  certain  care  is  in  order  when  using  the  designations
            theory  and  method.  However  useful  it  may  be  to  think  of  articulation  in
            terms  of  theoretical  and  methodological  valences,  to  do  so  is  to  take  the
            risk  that  theory  and  method  will  be  taken  too  formally.  Stuart  Hall
            recognized this in 1980 when he acknowledged that ‘articulation contains
            the danger of a high formalism’ (Hall, 1980a: 69). While he wrote this at
            the  height  of  the  Althusserian  structuralist  moment  in  cultural  studies,
            when the threat of formalism was paramount, we still need to be sensitive
            to the warning today—even if for slightly different reasons.
              ‘Theory’ is a term that often connotes an objective, formal tool, or even
            a ‘value-free’ heuristic device. Cultural studies resists thinking in terms of
            the ‘application’ of theory in this sense, where theory is used to ‘let you off
            the  hook,  providing  answers  which  are  always  known  in  advance  or
            endlessly deferring any answer into the field of its endless reflections and
            reflexivity’  (Grossberg,  1992:19).  In  place  of  that  conception  of  theory,
            cultural  studies  works  with  the  notion  of  theory  as  a  ‘detour’  to  help
            ground  our  engagement  with  what  newly  confronts  us  and  to  let  that
            engagement provide the ground for retheorizing. Theory is thus a practice
            in a double sense: it is a formal conceptual tool as well as a practising or
            ‘trying out’ of a way of theorizing. In joining these two senses of practice,
            we commit to working with momentarily, temporarily ‘objectified’ theories,
            moments of ‘arbitrary closure’, recognizing that in the ongoing analysis of
            the  concrete,  theory  must  be  challenged  and  revised.  ‘The  only  theory
            worth having,’ Hall maintains, ‘is that which you have to fight off, not that
            which  you  speak  with  profound  fluency’  (Hall,  1992:280).  Successful
            theorizing  is  not  measured  by  exact  theoretical  fit  but  by  the  ability  to
            work with our always inadequate theories to help us move understanding
            ‘a  little  further  on  down  the  road’.  A  commitment  to  ‘the  process  of
            theorizing’ is characteristic of the project of cultural studies; it is ‘the sign of
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