Page 267 - THE DO-IT-YOURSELF LOBOTOMY Open Your Mind to Greater Creative Thinking

258 Appendix

EXHIBIT 6:
Suggested Reading List

This is obviously only a partial list. More and more books have been
written on this topic in recent years. In addition to books specifically
about creativity, I also suggest reading biographies of high-achieving
people in your field and, particularly, in other fields of endeavor.

A Whack on the Side of the Head and A Kick in the Seat of the Pants by
Roger Von Oech. This guy has done a better job of packaging
“creative understanding” for general consumption than anyone in
this country in our time.
A Creative Companion and Inspiration Sandwich by Sark. A couple of
delightful little books with more gems of thoughts than words
(figure that out).
The Creative Spirit by Daniel Goleman, Paul Kaufman, and Michael
Ray. This is the companion piece to a PBS series on creativity.
Quick, light reading. And like all of these, chock-full of wisdom
on the subject.
A Technique for Producing Ideas by James Webb Young. A one-hour
read, this little book provides a useful, easy, effective technique
for producing ideas.
Most any book by Edward duBono, although Lateral Thinking is the
only one I’ve been able to make real sense of so far. Then again,
I can often be pretty thick.
The Secret Language of the Mind by David Cohen. This is a wonder-
fully designed book about many aspects of the mind: memory,
dreams, vision, and more. The explanations are as much visual
as verbal.
The Act of Creation, 750 mind-numbing pages, by Arthur Koestler.
Long, yes, but long on lessons, too.
The Art of Creativity by Wilfred Petterson. A wonderful book that
offers a chapter per spread on different aspects of creativity, by
a guy who really makes this crazy stuff seem simple.
The Magic of Thinking Big by David Schwartz. The most Dale
Carnegie-esque of the lot. But full of useful tidbits.
How the Mind Works by Steven Pinker. This MIT professor tackles
an enormous topic and makes it fairly understandable to the
average reader.