Page 222 - The Handbook of Persuasion and Social Marketing
P. 222
condom use; authors warned
that quality was low in the
Interventions increase
studies summarized
(1.4 – 2.8)
OR = 2.0
(r = .188)
136 Reported effect size is for actual short-term increase in seat change = belt use; long-term increase = 20.6% 13.7% Interventions reduce traffic (0.057 d = .06 106 violations; also reports d = – 0.064) (r = .030) .03 for crash rates (−15% – −9%)Interventions reduce traffic actual 119 accidents c
6 23
23,048 1,640,000 6,647,801
Condom use in developing countries Safety belt use Driver improvement Road safety campaigns Organ donation campaigns Pro- environmental behaviors
Sweat et al., Bulletin of the World Health Organization, Hagenzieker, Bijleveld & Davidse, Accident Analysis and Prevention, 1997 Masten & Peck, Journal of Safety Research, 2004 Phillips, Ulleberg, & Vaa, Accident Analysis and Prevention, 2011 Feeley & Moon, Communication Reports, Osbaldiston & Schott, Environment a
2012
211 2009 2012

