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                                                   Appendix C


                                  IMPLEMENTATION LESSONS








                                    he McKinsey Mind focuses on implementing McKinsey tools
                                                    TEAMFLY
                               Tand techniques in other organizations.  For quick reference
                               and to help you address specific issues in your own company, we
                               provide the following list of these new implementation lessons
                               along with their locations in the main text.

                               Chapter 1. Framing the Problem
                                    Structure  2
                                       Without structure, your ideas won’t stand up  4
                                       Use structure to strengthen your thinking  6
                                    Hypothesis   15

                                       An initial hypothesis will save you time  18
                                       An initial hypothesis will make your decision making
                                         more effective  19

                               Chapter 2. Designing the Analysis
                                       Let your hypothesis determine your analysis  35
                                       Get your analytical priorities straight  36
                                       Forget about absolute precision  38
                                       Triangulate around the tough problems  40




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