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SINGLE-CHANNEL QUEUING MODEL WITH POISSON ARRIVALS AND EXPONENTIAL SERVICE TIMES  459



                        MANAGEMENT SCIENCE IN ACTION



                        Ensuring Phone Access to Emergency Services
                          magine a situation where you have to call the  and ran computer simulations using queuing theory.
                        I emergency services – maybe an emergency   However, they quickly realized that the standard use
                        ambulance for someone having a heart attack,  of the exponential distribution was not appropriate.
                        maybe the police for a road traffic accident, maybe  Having analyzed some 4.5 million residential calls
                        the fire and rescue service to evacuate a burning  and found a mean call length of around five minutes
                        building. You pick up the phone to call and can not  they concluded that the exponential distribution of
                        get a dialling tone. Obviously at the best of times this  call times estimated from the mean did not fit the
                        will be a nuisance but in emergencies it could  empirical data well. The prime reason for this was
                        actually be life threatening. In 2001 AT&T, one the  that a small number of total calls, around 6 per cent
                        world’s largest telecoms companies, found itself in a  of the total, were customers using dial-up facilities to
                        situation where an increasing number of complaints  connect to the Internet. These calls had a mean call
                        were being received from customers about the lack  length of around 30 minutes. Using sophisticated
                        of a dialling tone at certain times of the day. Although  techniques, the team obtained a better fitting distri-
                        not restricted to emergency situations, it was esti-  bution that more accurately modelled call length.
                        mated that this could affect up to 90 life-threatening  The results of their modelling allowed AT&T to
                        situations per day. Initial research indicated that the  improve service quality to customers and reduce
                        problem was occurring mostly during the evening  costs by better routing of calls over the network.
                        when residential phone demand peaks, suggesting
                                                                    Based on V. Ramaswami, D.Poole, S. Ahn, S. Byers and A. Kaplan,
                        congestion and queuing in the phone network. The
                                                                    ‘Ensuring Access to Emergency Services in the Presence of Long
                        team investigating the problem collected call data  Internet Dial-up Calls’, Interfaces, 35 5 (Sept–Oct 2005): 411–422.


                                         If the operating characteristics are unsatisfactory in terms of meeting standards
                                      for service, the Dome’s management should consider alternative designs or plans for
                                      improving the queuing operation.

                                      Improving the Queuing Operation
                                      Queuing models often indicate where improvements in operating characteristics are
                                      desirable. However, the decision of how to modify the queuing system configuration
                                      to improve the operating characteristics must be based on the insights and creativity
                                      of the analyst.




                                        Table 11.2 The Probability of n Customers in the System for the Dome Queuing
                                        Problem

                                                 Number of Customers                      Probability
                                                          0                                 0.2500
                                                          1                                 0.1875
                                                          2                                 0.1406
                                                          3                                 0.1055
                                                          4                                 0.0791
                                                          5                                 0.0593
                                                          6                                 0.0445
                                                       7 or more                            0.1335






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