Page 10 - Between One and Many The Art and Science of Public Speaking
P. 10

Contents                    ix



                           Notes  125
                           Considering Diversity    Listening in High- and Low-Context Cultures  115
                           Self-Assessment    How Well Do You Listen?  117
                           Speaking of . . .    Listening to Feedback from the Audience  122




                           Chapter 6  Adapting to Your Audience  129

                           The Rhetorical Situation  132
                           Goals and Specifi c Purpose  133
                           The Audience  134
                             Audience Choice  134
                             Audience Diversity  135
                             Discovering Cultural Diversity  137
                             Adapting to Cultural Diversity  143
                             Demographic Diversity  143
                             Individual Diversity  149
                           Learning About Your Audience  156
                             Observation  156
                             Ask Someone Familiar With the Audience  156
                             Survey Your Audience  156
                             Web Pages    157
                           Confronting Constraints  158
                             Facts Pertaining to the Situation  158
                             Legal Constraints  158
                             Ethical Constraints  159
                             Nature of the Occasion  159
                             Traditions  159
                             Time  160
                             Resources  160
                           Summary  161
                           Check Your Understanding: Exercises and Activities  162
                           Notes  162
                           In Their Own Words    Mary Fisher Speaks Out on AIDS  130
                           In Their Own Words  Carolyn McCarthy’s Journey  131
                           In Their Own Words    Patrick Murphy Speaks on House Floor
                             to Oppose Escalation in Iraq    132
                           Considering Diversity    Between Two Cultures: Tomoko Mukawa  139
                           Self-Assessment    How Collectivistic or Individualistic Are You?  140
                           Speaking of. . .  Madam President by Nichola D. Gutgold  142
                           Speaking of. . .    Connecting with “Generation Me”  144
                           Speaking of. . .  Surveying Your Audience  157
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