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The Investor                 The Consultant               The Designer                 The Conscientious Entrepreneur
               Gert Steens, President & Investment   Bas van Oosterhout, Senior   Trish Papadakos,    Iqbal Quadir, Social Entrepreneur /
               Analyst  / Oblonski BV       Consultant / Capgemini Consulting  Sole Proprietor / The Institute of You  Founder of Grameen Phone
               Focus: Invest in companies with the   Focus: Help clients question their   Focus: Find the right business model   Focus: Bring about positive social and
               most competitive business models  business models, and envision and   to launch an innovative product  economic change through innovative
               Gert makes a living by identifying the   build new ones   Trish is a talented young designer   business models
               best business models. Investing in the   Bas is part of Capgemini’s Business   who is particularly skilled at grasp-  Iqbal is constantly on the lookout
               wrong company with the wrong model   Innovation Team. Together with   ing an idea’s essence and weaving it   for innovative business models with
               could cost his clients millions of euros   his clients, he is passionate about   into client communications. Currently   the potential for profound social
               and him his reputation. Understanding   boosting performance and renewing   she’s working on one of her own ideas,   impact. His transformative model
               new and innovative business models   competitiveness through innovation.   a service that helps people who are   brought telephone service to over
               has become a crucial part of his work.   Business Model Innovation is now a   transitioning between careers. After   100 million Bangladeshis, utilizing
               He goes far beyond the usual fi nancial   core component of his work because   weeks of in-depth research, she’s now   Grameen Bank’s microcredit network.
               analytics and compares business   of its high relevance to client projects.   tackling the design. Trish knows she’ll   He is now searching for a new model
               models to spot strategic differences   His aim is to inspire and assist clients   have to fi gure out the right business   for bringing affordable electricity to the
               that may impart a competitive edge.   with new business models, from   model to bring her service to market.   poor. As the head of MIT’s Legatum
               Gert is constantly seeking business   ideation to implementation. To achieve   She understands the client-facing   Center, he promotes technological
               model innovations.           this, Bas draws on his understanding   part—that’s what she works on daily   empowerment through innovative
                                            of the most powerful business models,   as a designer. But, since she lacks for-  businesses as a path to economic and
                                            regardless of industry.      mal business education, she needs the   social development.
                                                                         vocabulary and tools to take on the
                                                                         big picture.







          !"#$%&'(%)*+(%,,---9                                                                                                        /012013---2451-67
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