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164 Chapter 7 Gender and sexuality
Alexander Doty (1995) argues that ‘queerness as a mass culture reception practice
...is shared by all sorts of people in varying degrees of consistency and intensity’ (73).
As he explains, queer reading is not confined to gays and lesbians, ‘heterosexual,
straight-identifying people can experience queer moments’ (ibid.). The term ‘queer’ is
used by Doty ‘to mark a flexible space for the expression of all aspects of non- (anti-,
contra-) straight cultural production and reception. As such, ‘this “queer space” recog-
nizes the possibility that various and fluctuating queer positions might be occupied
whenever anyone produces or responds to culture’ (73; italics in original). The ‘queer
space’ identified by Doty is, as he explains, best thought of as a ‘contrastraight, rather
than strictly antistraight, space’ (83):
Queer positions, queer readings, and queer pleasures are part of a reception space
that stands simultaneously beside and within that created by heterosexual and
straight positions. . . . What queer reception often does, however, is stand outside
the relatively clear-cut and essentializing categories of sexual identity under which
most people function. You might identify yourself as a lesbian or a straight woman
yet queerly experience the gay erotics of male buddy films such as Red River and
Butch Cassidy and the Sundance Kid; or maybe as a gay man your cultlike devotion
to Laverne and Shirley, Kate and Allie, or The Golden Girls has less to do with straight-
defined cross-gender identification than with articulating the loving relationship
between women. Queer readings aren’t ‘alternative’ readings, wishful or wilful mis-
readings, or ‘reading too much into things’ readings. They result from the recogni-
tion and articulation of the complex range of queerness that has been in popular
culture texts and their audiences all along (83–4).
Further reading
Storey, John (ed.), Cultural Theory and Popular Culture: A Reader, 4th edition, Harlow:
Pearson Education, 2009. This is the companion volume to this book. It contains
examples of most of the work discussed here. This book and the companion Reader
are supported by an interactive website (www.pearsoned.co.uk/storey). The website
has links to other useful sites and electronic resources.
Ang, Ien, Living Room Wars: Rethinking Media Audiences for a Postmodern World, London:
Routledge, 1995. An excellent collection of essays from one of the leading intellec-
tuals in the field.
Barrett, Michèle, Women’s Oppression Today: Problems in Marxist Feminist Analysis,
London: Verso, 1980. The book is of general interest to the student of popular cul-
ture in its attempt to synthesize Marxist and feminist modes of analysis; of par-
ticular interest is Chapter 3, ‘Ideology and the cultural production of gender’.
Brunt, Rosalind and Caroline Rowan (eds), Feminism, Culture and Politics,London:
Lawrence & Wishart, 1982. A collection of essays illustrative of feminist modes of