Page 94 - Cyberculture and New Media
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Mahmoud Eid                        85
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                             relations  or  the  “unsaid”  –  meanings  generated  by  what  is  not  said  in
                             comparison to what is, or what could be, said. In the case of Egyptian web
                             producers, the effort is to ensure that sites do not contain content that would
                             contradict Egypt’s “traditional” outlook, as interpreted by the producers. Web
                             producers  are  particularly  cautious  about  sexually  explicit  materials  that
                             might conflict with local notions of ‘ayb (shame). Rather than maximizing
                             the  total  number  of  hits,  sites  offering  “Egyptian”  search  engines  seek  to
                             ensure that the content of the hits is in line with what they understand to be
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                             local traditional values.

                             7.      Conclusion: The “Cyber-Arab-Culture”
                                     The Arab world and the Islamic world are inseparable on the issue
                             of being defensive of their traditions and values, and are justifiably proud of
                             the great cultural legacy preserved through the use of the Arabic language,
                             Middle Eastern customs, and media. Some Arab countries are also fearful of
                             the political/religious repercussions of an online influx of alien values. An
                             anti-Western, Islamic fundamentalist reaction to the sudden easy availability
                             of  pop-culture  products  has  been  taking  place  for  some  time,  and  the
                             predominant  fear  of  the  government  is  the  destabilization  of  some  Arab
                             nations. Arab media have responded to the cyber era by applying rules of
                             censorship that are imposed by different  nations. In the  West, freedom of
                             expression  is  considered  a  basic  right  of  every  citizen,  that  should  be
                             protected at all costs. Within the Arab world, this type of censorship is easily
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                             tolerated, and even expected as a form of civic responsibility.

                                     Arab  media  may  be  unique  in  that  they  convey
                                     sociocultural values on two levels, namely to the large pan-
                                     Arab audience and to the smaller nation-state one. A great
                                     deal  that  is  of  cultural  value  to  an  individual  Arab  is
                                     commonly  shared  with  other  Arabs  throughout  the  area.
                                     Arab  media  convey  such  cultural  messages.  On  the  other
                                     hand, other cultural aspects are strictly local and are shared
                                     only with others who live within the borders of a country or
                                     region.  Arab  media  also  convey  effectively  these  local
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                                     Arab values.

                                     The  newly  produced  Cyber-Arab-Culture  can  also  facilitate  the
                             spread  of  such  cultural  values  in  cyberspace.  However,  there  are  on-line
                             practices  –  which  will  here  be  called  anti-Cyber-Arab-Culture  practices  –
                             which diminish the rise of such cyberculture. For example, there has been a
                             failure by Arab policy decision-makers to enhance the Arabic Internet, as a
                             result of their unsuccessful educational programs to help users understand the
                             real  benefits  of  the  Internet  and  direct  them  toward  constructive  ways  of
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