Page 381 - Effective Communication Soft Skills Strategies For Success by Nitin Bhatnagar, Mamta Bhatnagar
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Model Question Papers    |    369

                   impression management, often gain important advantage in many situations. The  tactics
                   an individual uses for impression management is known as techniques of impression
                   management.
                   •   The technique of self-enhancement.
                   •   Describing oneself in positive terms.
                   •   Other enhancement techniques.
                   •   Appropriate emotional cues.

                b.  Nonverbal communication can be improved by paying more attention to the kinds of
                   signals they send. It is particularly important to avoid giving others conflicting signals.
                   It is important to be as honest as possible in communicating emotions. The following
                   are some strategies for honing nonverbal skills.
                   1.   Smile genuinely: A fake smile is obvious because the timing isn’t right and the wrin-
                      kles don’t follow.
                   2.   Be aware that people may give false nonverbal cues.
                   3.   Keep appropriate distance and use touch only when appropriate.
                   4.   Respect status with your eye contact.
                   5.   Adopt a handshake that matches your personality and intention.

                   A few gestures convey meaning in and of themselves; they have to be interpreted in
                   clusters, and they should reinforce your words. It should be remembered that the above
                   outlined strategies should be used with appropriateness and with relevance.
                     More than any specific strategies per se, it is essential to follow some golden and
                   time-tested rules (showing empathy, unconditional positive regard, non-judgmental
                   attitude). Nonverbally communicating one’s empathy towards another person through
                   gestures  such  as  by  nodding  head,  communicating  unconditional  positive  regard,
                   acceptance to others is essential. To sum up, being aware of one’s own and others non-
                   verbal cues and regulating these cues through practice are the strategies to improve
                   nonverbal communication.

                c.  In the current context each member of society is directly or indirectly influenced by the
                   elements of mass communication.


                Unfavourable influences

                   1.   Lowering public cultural taste.
                   2.   Increasing rates of delinquency.
                   3.   Contributing to general moral deterioration.
                   4.   Lulling the masses into political superficiality.
                   5.   Suppressing creativity.







       Bhatnagar_Model Question Paper.indd   369                                         2011-06-24   3:12:37 PM
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