Page 37 - Marky Stein - Get a Great Job When You Don't Have a Job-McGraw-Hill (2009)

Get a Great Job When You Don’t Have a Job

This chapter may be among the most important pieces of advice
on résumés that you’ve ever seen. Read on and you’ll find out
why.

Multiple Uses of a
Power Proposition

When you master making your power proposition come alive,
you’ll know how to capture the attention of your reader instantly.
And there’s more!
You’re also going to be prepared for the interview question,
“Tell me about yourself,” as well as for other questions regarding
your skills, strengths, and accomplishments. Not only will this
special paragraph guide your résumé and aid you in interview-
ing, but you’re going to be able to use parts of your power propo-
sition to describe yourself to perfect strangers who may have job
leads for you and to people you meet socially or in your job-hunt-
ing network.

• Your power proposition, because it is a rich mini-
snapshot of yourself and what you can do, may indeed
become one of the most critical tools in your job-seeking
technique.

Let’s get focused and learn how to harness the energy in the first
few sentences of your résumé to get the employer on the hook.
Are you ready?

Steps to Writing Your
Power Proposition
In this chapter, we’re going to prepare you to create your own
personal power proposition.
First, I want you to look at several different power proposi-
tions so that you can observe how they fall into particular, pre-
dictable patterns, even though each is describing a very different
position. In the next chapter, we’ll write the paragraph in a pre-
dictable step-by-step process.

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