Page 38 - Marky Stein - Get a Great Job When You Don't Have a Job-McGraw-Hill (2009)
P. 38

Fearless Résumés


                This process is moving toward a very worthy goal: a para-
            graph that will irresistibly influence your reader to take action.
            Here are 12 sample power propositions. Don’t worry if the word-
            ing or the structure seems unfamiliar at first. This is “résumé talk.”
                We don’t use the word I or me, and sometimes we simply use
            phrases rather than what one would consider “proper” English
            grammar.
                All in all, it’s not the punctuation that counts—it’s the words
            that represent what we know from résumé psychology to be the
            very words the employer is looking for.
                Once you read all of these power propositions and the addi-
            tional ones from the sample résumés in Chapter 7, you’re going
            to have a good feeling about expressing yourself in this way, and
            the style will be far more familiar to you.


                           Sample Power Propositions


            Power Proposition 1

            CUSTOMER SERVICE MANAGER
            Over three years’ experience as a customer service representative
            and manager serving small to medium-sized companies, special-
            izing in retail sales, inventory control, and employee training.
            Designed and delivered trainings for up to 20 participants while
            working at Home Design Warehouse. Awarded for perfect cash
            drawers over 12 times in a five-year period. Voted Customer Ser-
            vice Manager of the Month in July 2006 and February 2008. A.A.
            in Business Administration from Silva Valley College. Certificate
            in Retail Management from University of New York extension
            program. Organized, friendly, and detail-oriented.

                Now, has this candidate provided the bait for the hooks that
            will catch the reader’s attention and lock it there until he has fin-
            ished reading the whole résumé?
                Of course she has. This little paragraph, her power proposi-
            tion, answers not only the minimum requirements (and preferences)
            of the position that are spelled out in the job description, but
            indicates even more fertile talent than is expected.




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