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L1644_C03.fm  Page 96  Tuesday, October 21, 2003  3:11 PM









                                            Lowest  Low                   High visibility


                                                                  {
                                           {
                                            visibility      visibility {
                                         Costs to      Producer's  Producer's
                                         society        indirect  direct               High
                                                       costs   costs                  {  visibility
                                                                        Purchase
                                                                        price to
                                                                        customer
                                                 Extraction
                                 Pollution                                             Low
                                 as well as      Production                           {  visibility
                                 resource        Distribution           After-sale
                                 misuse                                 costs of
                                 and             Use                    ownership
                                 depletion
                                                 Maintenance
                                                 Disposal
                                External           Internal
                                                    Production Costs
                                environmental costs
                                                           Total Costs
                             FIGURE 3.9 Types of production and environmental costs and their visibility.


                             and other measures not directly necessary to manufacturing the product. The first
                             part of the environmental costs, the internal environmental costs or abatements costs,
                             belongs to the producer’s indirect costs in the first half of the life-cycle. They are
                             internal costs from an environmental point of view because the polluter pays them.
                             Moreover, in each phase of the product life-cycle, costs to society are generated in
                             the form of pollution as well as misuse and depletion of resources. These costs are
                             the second part of environmental costs — the external environmental costs or
                             externalities — and have very little visibility.
                                Thus, two types of environmental costs can be distinguished:


                                •  Internal environmental costs or abatement costs are those a company pays
                                   to reduce its environmental loads to, at least, under the legal threshold,
                                   e.g., the installation and maintenance of gas filters.
                                •  External environmental costs or externalities are emissions and other
                                   environmental loads caused to society, e.g., increase of asthma cases; to
                                   obtain them the monetization of environmental damage estimates is nec-
                                   essary.


                                The conversion of environmental damages in external costs is called monetiza-
                             tion. With the external environmental costs or externalities at one’s disposal, it is
                             possible to internalize these costs and calculate the total cost of a product. Theoret-
                             ically, this is the price a product needs to be consistent with the market. In a figurative
                             sense, it could be considered the amount that must be paid to maintain the planet
                             in equilibrium, apart from the amount paid to the producer. More practically, it
                             means that, with the monetization, environmental damages can be introduced into


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