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Selecting, Building, and Developing Your Work Team  117

        Coaching
        Coaching is a powerful, flexible approach to elicit your employee’s self-assess-
        ment, which, when combined with the manager’s feedback, results in mutual
        understanding, commitment to mutually accepted goals, and a specific plan
        of action for achieving the goals.
           Coaching encourages continuous improvement and reinforces solid work
        performance. It can also be a terrific tool for improving specific areas. Because
        coaching skills open communications and ensure ongoing feedback, employ-
        ees generally value the approach. The open flow of communication reduces
        the tension of more formal performance reviews because there are no sur-
        prises. Employees know where they stand on a daily basis. Coaching is one of
        the most useful tools in building the helping relationships and empowering
        behaviors that improve job performance. From the many models for coach-
        ing that we have seen used in organizations, we have regularly utilized and
        have taught others the following six-step process. Its strengths are simplicity,
        ease of use, and consistently positive results.

           The Coaching Process
         1. Establish climate. Mutually identify specific or discrete performance
           objectives to meet, and define the performance to be discussed.
         2. Attain the employee’s self-assessment. The employee should discuss his
           or her performance with the manager including the following:
            ■ What have I done that I feel has contributed to the achievement of my
              own, or department, performance goals and/or standards?
            ■ What, if anything, have I done that I could change or do differently to
              achieve my performance goals and/or standards?
            ■ If I would change anything, how would I go about addressing my per-
              formance goals and/or standards differently?
            ■ How can my manager best help me?
         3. Provide feedback. Supplement, correct, or credit performance cited in
           the employee’s self-assessment. Reach a mutual understanding of any
           differences.
         4. Confirm agreement of necessary performance changes. Explore
           alternatives to support changes, and redefine or restate expected
           performance levels.
         5. Establish an action plan. With the employee, plan the developmental
           activities to help him or her reach the objectives.
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