Page 197 - Literacy in the New Media Age

186 INDEX

look of 65; textual 124;
multimodally constructed 58; textually motivated 124;
organic 6; the world 124
‘point of entry’ 136;
structure 19; rationality 169;
traditional 136; affect 169
writing 48 reader 39;
Pahl, K. 14 actions 49;
paragraph 19 meaning 39;
partiality 30; power of 166
of alphabetic transcription 30 reading 4, 35, 141, 149, 169, 172;
performance 171; according to relevance 162;
competent 171; across modes 157;
punctuation 133 aloud 151;
phonics 26, 73 becoming easier 167;
pitch 127; complementarity 157;
framing 127 convention 154;
power 5, 160; design 50, 140, 164;
changes 17; different points of reference 164–5;
distribution 17; evidence for reading 145;
language 78; general human urge 143;
redistribution of semiotic 17; hypothesis 39;
relations 1; inner directed 172;
representation and interpretation 38, 50, 140, 150, 164;
inversion of semiotic power 9; logic of image 152;
screen 160; logic of speech in writing 151–2;
semiotic 5, 160; modal scanning 159;
social 5, 160 new agenda for thinking 167;
pragmatics 37 new approach 35;
public/private 134–5; new forms 142;
punctuation 134–5 new pages 157, 160, 166;
punctuation 122, 124, 127–32; new skills 174;
alphabetic writing 125; new tasks for reader 162;
cross-textual 124; new textbooks 156;
directive marking 125; outer directed 172;
fixing 123; page 164–5;
framing 124, 125; power 141;
ideational 124; principles 145, 147;
interpersonal 124; screen 164–5;
marking conceptual arrangements 125; semiosis 140;
multimodal theory of literacy 123; semiotic approach 141;
performance 133; showing 152;
private/public 134–5; sign-making 143;
ratification 123; specialized functions of writing and
semiosis 122; image 155;
semiotic resource 122; subvocalizing 151;
sentence 124; telling 152;
speech and writing relations 124;