Page 218 - Managing Change in Organizations
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Techniques for assessment
and marketing. This seems partly to be a problem of systems. The appropriate
information is not available to various departments as people make decisions
which have an effect across departments. More fundamentally, the ad hoc
nature of the bidding process vitiates such integration as is often achieved on
an informal basis.
Finally, the company has lagged behind in key technologies and is therefore
less credible in certain areas of work such as nuclear engineering and pharma-
ceuticals. The company is seen as capable of responding to competitive pressures
but this applies mainly to the markets in which it has been well established.
These include the oil industry, a market which is relatively mature. Contract
prices have been under downward pressure, partly as a result of the oil price sit-
uation with all its consequences.
Part 2: Organizational diagnosis
This exercise is provided to assist readers in making a structured analysis of their
own company’s internal system, processes and their effectiveness. Readers are
asked to complete the questionnaire. The average scores are for the 92 managers
from International Engineering referred to in the discussion above.
Organizational diagnosis questionnaire
In the following questionnaire, eight areas are assessed, each with five statements
as shown on the checksheet that follows the questionnaire.
This questionnaire is designed to help you determine how well your own organization
works in a number of related areas.
Assess how far you agree or disagree with the following statements as they apply to
you within your own department or section, using this seven-point scale and circling
the appropriate number:
1 2 3 4 5 6 7
Agree Agree Agree Neutral Disagree Disagree Disagree
strongly slightly slightly strongly
In answering the statements, try to be as honest as you can. This is not a test and
there are no right or wrong answers. The only correct answer is what you decide your-
self. The average score shown in the right-hand column below is from International
Engineering.
Statement Average
score
1 I understand the objectives 1 2 3 4 5 6 7 4.62
of this organization.
2 The organization of work 1 2 3 4 5 6 7 4.21
here is effective.
3 Managers will always listen 1 2 3 4 5 6 7 2.11
to ideas.
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