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116 Nail the Job Interview!
If I look carejdly at my previous experience, I know there is one
thing that really stands out: I’m successjid at what I do. Take, for
example, the time my supervisor asked me to develop a new
approach to marketing DVD players. We knew we had a poor
market situation since DVDs were quickly displacing videos. So I
came up with the idea of marketing our Tatus DVD player along
with the Tatus VCR as part of a special Spring College Special.
We leanied many buyers were still reluctant to purchase n DVD
player but they weren’t sure if they should buy a VCR. So we
included afiee VCR with the DVD player. Our market research
showed it was mainly the parents who made the purchase as a gij
for their child. Many of these buyers could identfi with the VCR
but not the DVD player, As a result this marketing scheme, we
realized a 330-percent increase in sales of both the DVD player
and VCR. It’s this type of talent I will bring toyour organization.
I enjoy developing solutions to challenging problems. My supervi-
sors usually turn to me for marketing ideas that will work.
How do you get along with your superiors?
Whatever you say, male sure you communicate positive rela-
tions with your supervisors. The interviewer may be trying to
get some indication of your attitudes toward superiors rather
than an accounting of your behavior.
I generally work well with everyone. I especial& work well with
supervisors who regularly provide feedback on my pe foinimce. I
had excellent relationships with my last two supervisors who rated
me in the topjve percent ofthe workforce in terms of cooperation
and performance.
. How do you get along with your co-workers?
Employers want individuals who can work well together, who
don’t create interpersonal problems that get bounced up to
supervisors, and who are productive as a team. You should
indicate that you are a team player who works well in such an
environment. For example,