Page 166 - Perfect Phrases for Motivating and Rewarding

Contests and Competitions

The Motivational Mindset
■ Contests may be centered around sales numbers, customer
service ratings, or any other measurable result you want to
inspire.
■ Beware of running a contest that defeats its own purpose.
A sales contest that inspires pushy tactics in an atmosphere
where a soft sell is most appropriate may inspire your
customers to go elsewhere.
■ Contests and competitions, if promoted in good spirit, can be
motivational, but do not promote a cutthroat atmosphere.
Ensure that everyone has a fair chance.
■ Establish and reinforce customer care standards, then reward
those who surpass your benchmark.
■ Stipulate how many times in a row or in a year one person can
win contests. If one salesperson is more seasoned than the
others and has a long-established client base, others may not
even come close enough to feel motivated to strive.
■ Let the top performer know your appreciation publicly and
privately but have an honest conversation about trying to
motivate those who are struggling to make the numbers. You
may find this top performer is willing to let go of or divide the
perk.
■ If you have people working in two leagues of success, offer
two rewards. Offer a grand prize and first place, or Salesperson
of the Month and Star Seller rewards.
■ Devise a system that works, keeping in mind that motivation is
the goal.

Motivational Phrases

■ “This is a friendly competition. Let’s maintain the supportive
environment I know this team creates.”

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