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Learnacy                                                        85

                                         Learning is essentially an active experience. One of the first
                                   theorists to describe this convincingly was David Kolb, who articu-
                                   lated something called “experiential learning,” now widely seen as a
                                   model  for  effective  learning.  He  argued  that  learning  starts  from
                                   actual experience. It is followed by observations from reflection and
                                   leads to the creation of a new model or theory. This is followed, in
                                   turn, by active experimentation and further refinement.
                                         For many in the business world, this has a ring of truth to it,
                                   following  as  it  does  the  product  development  cycle  with  which
                                   many are familiar. The Swedish knowledge expert Klas Mellander
                                   goes  further  still  in  proposing  a  development  of  Kolb’s  cycle  as
                                   follows:

                                            FEEDBACK                       MOTIVATION
                                      Further reflection and               Being mentally
                                             refinement                    prepared and receptive






                                 APPLICATION                                       INFORMATION
                                    Knowledge                                      Facts and data
                              converted into skills                                changed into
                                    and attitude                                   information







                                          CONCLUSION                       PROCESSING
                                     The "aha!" moment of                  Information
                                    discovery as experience                converted into
                                    and insight are converted              experience and
                                          into knowledge                   insight


                                Think about what you have learned in the last month. Have you had some “aha!” moments?
                                If so, what were they? If not, how would you describe the process by which you tend to learn?
                                Does it fit with any of the models we have looked at so far?


                                   For  me,  the  diagram  above  shows  a  more  realistic  description  of
                                   what is going on when we learn, although if you think that you will
                                   always have that “aha!” or “eureka!” moment you are mistaken, as
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