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82 JAMES L. HARBIN AND PATRICIA HUMPHREY

EXHIBIT 6 Drop In Average Consumer Spending
per Visit (January 2008—October 2008)

Whole Foods 19%
SuperValue 16%
Trader Joe 12%
Food Lion 12%
Publix 8%
Albertson’s 6%
Safeway 5%
Stop & Shop 1%
Average Spent per Visit at Popular Supermarket Chains
(October 2008)
Safeway $45
Publix 42
Stop & Shop 42
SuperValue 38
Trader Joe 38
Food Lion 32
Albertson’s 30
Whole Foods 28

Source: Geezeo, “Whole Foods in a Whole Lot of Trouble,”
http://www.seekingalpha.com/article/105807-whole-fodds-in-a-lot-of-trouble?
source=yah.