Page 246 - The Presentation Secrets of Steve Jobs How to Be Insanely Great in Front of Any Audience by Carmine Gallo

NOTES 227

5. John Markoff, “Burned Once, Intel Prepares New Chip Fortified
by Constant Tests,” New York Times, November 16, 2008, nytimes.
com/2008/11/17/technology/companies/17chip.html
?_r=1&scp=1&sq=barton%20+%20intel%20&st=cse (accessed January
30, 2009).
6. IBM, “Fact Sheet and Background: Roadrunner Smashes the Petaflop
Barrier,” IBM press release, June 9, 2008, -03.ibm.com/press/us/en/
pressrelease/24405.wss (accessed January 30, 2009).
7. Scott Duke Harris, “What Could You Buy for $700 Billion?” San Jose
Mercury News, sec. E, October 5, 2008.
8. ClimateCrisis.org, “What Is Global Warming?” ClimateCrisis website,
http://climatecrisis.org (accessed January 30, 2009).
9. Cornelia Dean, “Emissions Cut Won’t Bring Quick Relief,” New York Times,
sec. A21, January 27, 2009.

Scene 10: Use “Amazingly Zippy” Words
1. Apple, “WWDC 2008 Keynote Address,” Apple, apple.com/quicktime/qtv/
wwdc08 (accessed January 30, 2009).
2. Brent Schlender and Christine Chen, “Steve Jobs’s Apple Gets Way
Cooler,” Fortune, January 24, 2000, http://money.cnn.com/magazines/
fortune/fortune_archive/2000/01/24/272281/index.htm (accessed
January 30, 2009).
3. UsingEnglish.com, “Text Content Analysis Tool,” usingenglish.com/
resources/text-statistics.php (accessed January 30, 2009).
4. Todd Bishop, “Bill Gates and Steve Jobs: Keynote Text Analysis,” The
Microsoft Blog, January 14, 2007, http://blog.seattlepi.nwsource.com/
microsoft/archives/110473.asp (accessed January 30, 2009).
5. Microsoft, “Bill Gates, Robbie Bach: 2007 International Consumer
Electronics Show (CES),” Microsoft Corporation, CES, Las Vegas, January 7,
2007, microsoft.com/presspass/exec/billg/speeches/2007/01-07ces.mspx
(accessed January 30, 2009).
6. Apple, “Macworld San Francisco 2007 Keynote Address,” Apple, apple
.com/quicktime/qtv/mwsf07 (accessed January 30, 2009).
7. Apple, “What Is Apple’s Mission Statement?” Apple website: Investor
Relations: FAQs: Apple Corporate Information, apple.com/investor
(accessed January 30, 2009).
8. Carmine Gallo, Ten Simple Secrets of the World’s Greatest Business
Communicators (Naperville, IL: Sourcebooks, 2005), 116.
9. Ibid., 116–117.
10. Apple, “Macworld 2008 Keynote Address,” Apple, apple.com/quicktime/
qtv/mwsf08 (accessed January 30, 2009).