Page 197 - John Kador - 201 Best Questions to Ask on Your Interview-McGraw-Hill (2002)
P. 197

INDEX OF QUESTIONS


                              8-67
                              I was pleased to hear you describe the company’s branding strategy.How
                              does branding fit into the overall marketing mix?

                              8-68
                              How does this position contribute to the company’s goals, productivity,
                              or profits?

                              8-69
                              According to (name source), your principal competitor, Brand X, is the
                              best-selling product in the space.What does Brand X do better than your
                              product?

                              8-70
                              Business Week magazine ranks the company second (or whatever) in its
                              industry. Does this position represent a change from where it was a few
                              years ago?

                              8-71
                              How accessible is the CEO (name him or her) to people at my level of the
                              organization?
                              8-72
                              Does the CEO (name him or her) publish his or her email address?

                              8-73
                              I understand that the CEO is really approachable.Are there ground rules
                              for approaching him or her?

                              8-74
                              Staff development is mentioned in your annual report as a measure on
                              which executives are evaluated. What kinds of training experiences
                              might I expect?

                              8-75
                              Is the department a profit center?

                              8-76
                              Can you please tell me about the people who will look to me for
                              supervision?


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