Page 203 - 201 Killer Cover Letters
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07 6/27/03 9:21 AM Page 190
If you are attempting to overcome a problem raised in your interview, pro-
vide a clear explanation with valid support points—not excuses! A good illustra-
tion is provided in Follow-Up Letter 6-1. In this case, the writer traveled to Den-
ver to interview for a position in which she was very interested. Later, thinking
back on the meeting, she became discouraged. Although she was more than will-
ing to relocate for the job, she worried that her interviewer may have regarded the
fact that she was from out of town as a drawback—a problem she did not perceive
or address at the time. Instead of giving up, she responded with significant as-
surances that she could relocate successfully, building contacts and business rela-
tionships as she has before.
LETTER 6-1: FOLLOW-UP LETTER—INSURANCE SALES—RELOCATION
Mr. Howard Walsh
Sales Manager
Long Life Insurance Company
100 South College Boulevard
Denver, CO 80300
Dear Mr. Walsh:
Thank you for spending so much time with me during my visit to your headquarters on
Monday.
Seeing the respect evident between you and your colleagues was completely refreshing for
me—as was discovering the innovative sales strategies you’ve introduced. I am eager to
join forces with you.
You can count on me to quickly become a familiar face to prospects, clients, and Dispels
business leaders in and around Denver. Through previous moves, I have become adept at concerns
forging contacts and friendships through my personal interest in the arts as well as my raised
participation in the activities of local business groups (such as the Lifers Club, United
Way, Police Athletic League, Financial Marketing Association, Advertising Club, and the during
Red Cross in Atlanta). Turning these connections into sales is integral to my status as the interview
top biller at my agency for four years running.
I will forward additional information to you shortly to support what my record has already
proven: that I will produce nothing less than outstanding results for you and Long Life.
Sincerely,
Allison Deal
(555) 456-7890
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