Page 100 - Budgeting for Managers
P. 100
Transition to Production
Send to printer
Camera-ready layout
Schedule
Down payment Planning and Budgeting a Project 83
Approval
Prepare mailing
Prepare final mailing list (include self to make sure it went out)
Review and revise
Send to printer in electronic format, per printer’s bulk mail
specification
Send list of store addresses and shipping quantities
Printer prints
Review printed catalog
Check one thoroughly
Check several from different parts of run for color consistency,
depth of color
Request reprint or approve shipping
Take one box back to headquarters
Printer ships
Completion
Receive newsletter in mail
Pay
graphic artist
advertising consultant
printer
Write up suggestions for doing a better job next time
Prepare brainstorming meeting for new ideas for the newsletter
Share at managers’ meeting
Call everyone and thank them, asking friends of the company
what they think
Prepare plan for next issue
Production
Keep in stock at stores
Get employee comments
Over time, design methods for evaluating effectiveness, change as
needed
Help managers improve writing skills
Follow up on these ideas (suggested, but not included in first issue):
