Page 99 - Budgeting for Managers
P. 99
Budgeting for Managers
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Follow up by e-mail or inter-office mail, delivering detailed
instructions from work plan
For each article:
Assign to author, sending article description and writing tip sheet
Author drafts
Review draft
Revise (or have author revise)
Get author’s approval
For feature and two major articles
Check with owner
Revise if necessary
For images (split the work with advertising consultant and check
each other’s work)
Select a range of images from our photo collection
Create 2-page layouts with montages
Coordinate colors
Check image with text, if text is ready
Mark for cropping
Graphics art preparation
Crop images
Adjust shading and tone
Newsletter layout (graphic artist)
Enter all articles in word processor
Deliver all articles to graphic artist in electronic form
Lay out text and graphics
Prepare camera-ready copy
Print galley from camera-ready copy
Check galleys
Proofread text
Advertising consultant check images and overall look and feel
Review with some managers, whoever is available
Make final changes
Prepare final mock-up
Have accounting cut down payment check for printer
Approval
Show final mock-up at managers’ meeting
Get revisions (if any) from owner and managers
Make changes (if any)
Get owner’s final approval