Page 98 - Budgeting for Managers

Planning and Budgeting a Project
Revise if necessary
Get approval from owner
Design
Make an exact list of articles and departments
Include these items on the list: 81
Title and outline or description
Length (in words)
Author
Alternate author, unless first is committed
Compose a writing tip sheet
Plan artwork
Go through mock-up, define size and topic of each image
Decide color schemes for each 2-page spread
Create list of requirements for images
Review with advertising consultant, revise with him
Proofread and finish artwork plan
Plan schedule
Complete Work Plan (using WBS method later in this chapter)
Estimate time for each task
Check with graphic artist, advertiser, and printer; confirm they
can meet schedule
Estimate cost
Work out prices with
Graphic artist
Advertiser
Printer
For materials
For printing
For bulk mail
For delivery
Prepare budget (Follow Budgeting for Managers steps)
Approval
Bring entire package and plan to owner
Get suggestions for improvement
Revise
Get approval from owner
Development
Inform all vendors and authors we are going ahead
Call them (increases enthusiasm)