Page 160 - How to write effective business English your guide to excellent professional communication by Fiona Talbot
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Conclusion
What will you do
differently – and better?
s I write, Jeff Weiner, CEO of the world’s largest professional-
Anetworking site, LinkedIn, says most employers list soft skills
(and most tellingly, written communication skills feature at the
forefront of these) as the ones they value most.
Alongside these, employers also seek coding skills which, inter-
estingly, also depend on writing unambiguous messages in plain
language, for today’s and tomorrow’s workplace.
This book has given you a wealth of advice to help you build
knowledge and confidence in these areas.
Now it’s over to you
With fresh eyes, think about how you’ve closed the skills gap be-
tween where you were when you started the book – and where you
are now. Then don’t stop there! Make improvements so you get to
where you want to be.
Enjoy using the #wordpowerskills system to help you create a
great ‘reader experience’ – across all sectors, cultures and genera-
tions you encounter.
Which tips particularly help you? Jot them down and chart your
progress over the coming months. Make your mark by sharing
findings with others.
You see, that’s what this book has given me the opportunity to
do. I’ve shared findings from the hundreds of workshops and
coaching sessions I’ve delivered. It’s how we learn the business

