Page 189 - Living Room Wars Rethinking Media Audiences for a Postmodern World

Index 180
prime-time television programmes 29, 86, 88, 115
pro-life movement 114
programmes:
categories 25, 27;
choice 50–1;
cop shows 154;
division into segments 32;
news and current affairs 25, 29;
quiz shows 26;
sitcoms 154;
sports 109–10, 124, 127;
see also soap operas;
television
programming, comprehensive 27
psychoanalysis 186n
public service broadcasting 143

racism 148
radical contextualism 67–81, 125
Radway, Janice 77;
Reading the Romance 98–108, 112–13, 121–2
ratings figures 56–7, 62, 63, 71, 173, 178
reader-response criticism 187n
‘reality value’ 107
reception analysis 113–14, 116, 126, 135–7, 139
reception theory 69, 76
remote control devices 174
Report to the Surgeon General’s Scientific Advisory Committee on Television and Social Behavior
184n
resistance 8, 12, 139, 141, 151, 159, 174, 179
revisionism, new 168, 169, 170
Riley, Denise 118, 124
Robertson, Roland 153
Rogers, Everett 164;
The Diffusion of Innovations 164
romantic fiction see fiction
Rorty, Richard 187n
Rosengren, Karl Erik 40, 183n
Ross, Andrew 118
Rowland, Willard 184
Rushdie, Salman, The Satanic Verses 137

Said, Edward, Orientalism 148
satellite television see television, satellite
ScanAmerica 62
schedule cannibalization 58
Schlesinger, P. 146
Schroder, Kim 124
Schwarzwaldklinik 136
scopophilia 52
Screen theory 38, 39, 182n