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17 Social Constraint                                            423

            Contribution
            Already Axelrod’s classical model provides a causal explanation for norm spread-
            ing. This includes a designation of mechanisms of norm transmission and normative
            transformation. An investigation of the functional effect of norms on the society is
            left aside. This orientation remained predominant in this line of research. Typically,
            models with a game theoretic background concentrate on the question of norm
            dynamics. They ask how a behaviour regularity emerges in an agent population.
            This is the problem of the rational choice tradition in sociological theory, namely,
            the perspective of norms as an aggregated product of a sum of individual actions.


            Transformation
            It is striking that, except for the model by Sen and Airiau, the transformation of
            individual behaviour in all models is driven by some kind of sanctions. However,
            also in the Sen and Airiau model, agents react to losses of utility values. This is
            the causal mechanism of norm spreading. The great advantage of this account is to
            shed light on the process of norm change. As it has become apparent in discussing
            Mr. Smith, this process can also be observed in human societies. However, norm
            change is only barely captured by the functional account of role theory. On the other
            hand, the models of this tradition only include a restricted functional perspective:
            on an individual level, the agents’ choice of action is guided by the functional
            consideration of calculating the expected utility. However, a corresponding analysis
            on the social macro-level can be found only in Savarimuthu et al.’s model.

            Transmission

            With regard to the transmission of norms, it is striking that social learning is
            implemented in many game theoretic models by a replicator dynamics. Typically,
            this is interpreted as social learning by imitation. If applied in a context where no
            real natural selection, rather than some kind of learning is at work, then using a
            replicator dynamics amounts to saying: somehow the individuals learn in a way
            that—measured by the relative overall success of their type of behaviour—more
            successful types of behaviour become more frequent. As an effect, this may be true.
            However, no mechanism is indicated. In this dimension, the models struggle with the
            same kind of problem as functional analysis which the individualistic programme
            tries to resolve, namely, the lack of a causal explanation.


            Implementation
            From the perspective of the role theory of action, a weakness of this approach
            becomes apparent, one immediately related to the game theoretic problem descrip-
            tion. Agents are faced with a strategic (binary) decision situation. Thus, they have
            a fixed set of behaviour (Moss 2001). For this reason, behaviour change can be
            implemented by dynamical propensities (i.e. the propensity to defect is dynamically
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