Page 334 - The Handbook of Persuasion and Social Marketing
P. 334
310 About the Editor and Contributors
Contributors
alan r. andreasen, PhD, is Professor of Marketing at Georgetown
University. He has published 17 books including Marketing Social Change,
Social Marketing in the 21st Century and Strategic Marketing for Nonprofit
Organizations (with Philip Kotler) and more than 135 articles, book chap-
ters, and conference papers. He is the recipient of two lifetime achievement
awards and advised and conducted executive seminars for such organiza-
tions as the World Bank; USAID; the CDC; and public health programs in
Egypt, Thailand, Colombia, Jamaica, Mexico, Indonesia, and Bangladesh.
Pablo Briñol, PhD, is Professor of Social Psychology at the Universidad
Autónoma de Madrid (Spain), and Visiting Scholar at Ohio State University.
His research interest focuses on the study of the psychological mechanisms
underlying attitudes and persuasion, with emphasis on meta-cognitive proc-
esses and measures of change. Dr. Briñol has published several books in this
domain, and more than 100 publications. His research has appeared in top
journals of psychology (e.g., Psychological Bulletin, Journal of Personality and
Social Psychology, and Psychological Science) and marketing (e.g., Journal of
Consumer Research, Journal of Consumer Psychology, Psychology and Marketing,
Advances in Consumer Research, and Journal of Economical Psychology).
James J. Chriss, PhD, is currently Professor in the Department of
Sociology and Criminology at Cleveland State University. He received his
PhD in sociology from the University of Pennsylvania in 1994. His most
recent books are Social Control: An Introduction, 2nd ed. (Polity, 2013) and
Beyond Community Policing: From Early American Beginnings to the Twenty-
First Century (Paradigm, 2013).
Wojciech Cwalina, PhD, is Professor in the Department of Marketing
Psychology at the University of Social Sciences and Humanities, Warsaw,
Poland. His research interests include political marketing, social psychol-
ogy, and media psychology. He is a member of the editorial board for
Psychologia Społeczna (Social Psychology) and Journal of Political Marketing.
Dr. Cwalina is author of Television Political Advertising (TN KUL, Poland,
2000) and co-author of Political Marketing: Psychological Perspective (GWP,
Poland, 2005); A Cross-Cultural Theory of Voter Behavior (Haworth Press,
2007); Political Marketing: Theoretical and Strategic Foundations (M.E.
Sharpe, 2011); and numerous articles (e.g., in Media Psychology, Journal of
Political Marketing, European Journal of Marketing, Journalism Studies) and
book chapters.

