Page 191 - The Professionalisation of Political Communication Chaning Media, Changing Europe Volume 3

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Germany 20, 21–3, 71 Greek Association of Public Opinion Laguiller, Arlette 155, 156
Hungary 166 and Market Research 136 Laliotis, Costas 131
Italy 113, 119, 124 Green Party, Germany 23–4 LCR see Ligue Communiste
Sweden 86, 87 Greenberg, Stanley 17, 119, 174, 175 Révolutionnaire
electoral-professional parties 36, 39 Gyurcsany, Ference 175 Le Pen, Jean-Marie 154, 156
electoralism, logic of 11, 41 leadership 90, 182, 183
electorate 11, 16–17, 23 Hajrá Magyarok! (Go Hungarians!) 169 Lecanuet, Jean 146–7
behaviour models 64 Harris, Will 58 Lega Nord, Italy 121–2
cynicism 16, 128–9, 180–1, 183–4 Hewitt, Patricia 58 L’Express 146
information sources 84–5, 182 Howard, Michael 58–9 Leyein kai Prattein (Saying and
lie to pollsters 156–7 Hungarian Civic Alliance 167–70 Acting), Greece 131
monitoring 31, 104–5 Hungarian Civic Party 167–70 Liapis, Michalis 131
participation 181–2, 184 hybridisation 92 Ligue Communiste Révolutionnaire
party allegiance 83, 114, 157, 166 (LCR), France 155
unpredictable 67, 137, 162–3 image-makers 42, 183 Lijst Pim Fortuyn (LPF), Dutch
elite parties 40 Britain 38 political party 105
End of the Century (Századvég), France 145, 146, 148, 149 LO see Lutte Ouvrière
Hungary 168–9 Greece 130–2, 139–40 Loulis, Yiannis 131, 132
entertainisation 72–3 Hungary 175 LPF see Lijst Pim Fortuyn
European Constitution 184 see also candidate selection; Lutte Ouvrière (LO), France 155
European Parliamentary elections personalisation of politics;
154–5, 184 politicians McGinnis, Joe 40
Evert, Miltiades 132, 133 individualisation 63–4 Machnig, Mathias 70
insiders Mandelson, Peter 54, 58
Fanaras, Esftratios 131, 132 Britain 58 La Margherita, Italian political party
FDP see Free Democratic Party Greece 132 121–2
Federal Council, Germany Italy 118 marketers 123–4
(Bundesrat) 74–5 internet/intranet use marketing 13, 17–18, 36, 116–17
Ferniot, Jean 146 Germany 18, 70 France 155
Fininvest 116 Greece 134–5 Greece 129–32
Fischer, Joschka 24 Netherlands 104, 107 Italy 122–3
Flessas, George 131, 132 Sweden 90 see also advertising; political
focus groups 9–10, 31 see also new technologies communication
Netherlands 106–7 interpenetration zone 65 mass party 36, 40
Sweden 89 Mass Team 131
see also research Jaffré, Jerôme 156 Medgyessy, Peter 171–2, 175
The Professionalisation of Political Communication
La force tranquille (the quiet Jospin, Lionel 152, 153–5, 156, 157–8 media 11
strength) 145, 148 journalists France 157
Fortuyn, Pim 17, 99 Germany 67, 76, 77 Greece 127–8, 138–40
Forza Italia, Italy 13, 42, 116–17, 118, Hungary 163–4 Hungary 163–4, 173–4
121–2 see also media; newspapers Italy 114, 115–16
Fouks, Stéphane 154 Juppé, Alain 155–6 Netherlands 22, 99–101
Free Democratic Party (FDP), and politicians 32, 38, 139–40,
Germany 66–7, 68 Kampa, Germany 18, 70–71 148
funding see political parties, Karamanlis, Costas 131–2, 133, 138 politicisation 65
finances KEP (Movement of Free Citizens), Sweden 83–6, 91
Greece 137 see also commercialisation of the
le Gall, Gérard 156 Kohl, Helmut 69 media; deregulation;
Gallup Hungary 165 kommatikokratia (partyocracy), journalists; newspapers;
Génération Mitterand 150 Greece 129, 136 television use
Giscard d’Estaing, Valery 145, 147 Kousoulis, Lefteris 131, 132 media chancellor 17 see also
globalisation 28 Schröder, Gerhard
Go Hungarians! (Hajrá Magyarok!) Labour Party, Britain media logic 17–18, 76, 100–1, 109
169 advertising 31 media systems, and social change
Gould, Philip 55, 57, 58 Campaign and Communications 63–5
Government Information Service Directorate 54–5 Mediari 165
(Service d’Information election campaigns 18, 54–6 mediatisation of politics 11, 65
Gouvernment), France 149 modernisation 32, 55, 56 mediatised populist democracy 172
government systems and new technologies 58 Metron Analysis 131, 136
190 Hungary 173 organisation 13, 42, 51–5, 60 Missika, Jean-Louis 149
Mitsotakis, Constantine 129, 132
professionalisation 32, 42, 53–4
Netherlands 101–2