Page 371 - Between One and Many The Art and Science of Public Speaking
P. 371

In Their Own Words


                                          Sample Speech Outline

                                          GO SUN SMART
                                          by Shelly Lee Spratt
                                                                                              Shelly Lee Spratt
                                                                 General purpose: To inform
                                                                 Specifi c purpose: To inform the audience how to protect
                                                                 themselves from deadly skin cancer.

                                                                 Introduction
                                                                    I.   Open with impact: How many of you can remember
                                                                     a sunburn so bad you could barely put your clothes
                                                                     on? How many of you have simply been burned while
                                                                     spending the day at the beach, tubing on the river, wa-
                                                                     ter skiing at the lake, or even skiing or riding your board
                                                                     on a fresh powder day at your favorite mountain?
                                                                     A.  Did you know that there are over 1 million new
                                                                       cases of skin cancer each year in the United
                                                                       States, including over 51,000 cases of melanoma
                                                                       (Kalb, 2001)?
                                                                     B.  Did you know that many of these cases can be
                                                                       directly linked to the cumulative effects of the sun?
                                                                     C.  Did you know that there is no such thing as a safe
                                                                       tan, despite what the indoor tanning industry would
                                                                       like you to believe (Young and Walker, 1998)?
                                                                    II.   Connect with audience: Every one of you who
                                                                     raised your hand needs to know that those sunburns
                                                                     you got put you at increased risk for skin cancer.
                                                                     Further, even if you’ve never burned or you are dark
                                                                     skinned, the information I’ll share in a moment is im-
                                                                     portant to you as well.
                                                                  III.  Thesis: Skin cancer is not only the fastest growing
                                                                     form of cancer in the United States, it also is one of the
                                                                     easiest forms of cancer to prevent (American Cancer
                                                                     Society, 1996).
                                                                  IV.  Preview: As a result, I’d like to look at three important
                                                                     things we all need to know to reduce our risk for skin
                                                                     cancer. First, there are three basic forms of skin cancer.
                                                                     Second, skin cancer is all too often a by-product of too
                                                                     much fun in the sun. And third, you can reduce your
                                                                     risk for developing skin cancer by following some easy
                                                                     steps.

                                                                 Body
                                                                    I.   There are three types of skin cancer: basal cell, squa-
                                                                     mous, and melanoma (Kalb, 2001).
                                                                     A.  Basal cell is the most common and easily treated
                                                                       and is rarely life threatening.
                                                                     B.  Squamous cell cancer is the next most common,
                                                                       and it too is easily treated and seldom fatal unless
                                                                       completely unattended.
                                                                     C.  Melanoma, which is the form of skin cancer Mau-
                                                                       reen Reagan died from, is increasing at an alarming
                                                                       rate in the United States. It is deadly if not treated
                  338                                                  early in its growth.
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