Page 93 - Perfect Phrases for Motivating and Rewarding

■ “Because there’s only so much time in a day, we’re using
an outside company to represent us online. However, we
encourage your input and creativity and hope to expand
internal roles in the future.”
■ “Let’s all spend a little time this week investigating some of the
more targeted social networking sites. We can set a time early
next week to discuss our options.”
■ “Let’s meet to evaluate the response to our social networking
efforts and determine whether to refine methods or time
spent.”
■ “I realize there is some frustration about not being able to
measure the impact of our social networking efforts. This is
a realm beyond a simple cost-benefit analysis. Let’s keep our
efforts targeted and our minds open. Like any networking
initiative, we’re planting seeds for the future.”
■ “We’re having an innovation summit! How can we take
advantage of new technologies not only to increase marketing
but to change the way we do business? What are other
competitive companies offering online? How can we use social
networking capabilities to better serve our customers? We’re
asking everyone to put some time and creative energy into
researching the Web, and you will each be invited to make a
presentation of findings.”
■ “Our profile is not just for social networking and marketing.
We created an employees-only group for project teams. Please
use this group for status and schedule updates and sharing
presentations in progress. If you find a new way to use the
site’s tools, please share it in the New Ideas Forum.”

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