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ConTenTS

Part 1: Why MIS?

1: The IMPorTanCe of MIS 37

Q1-1 Why Is Introduction to MIS the Most Important Class in the
Business School? 39
The Digital Revolution 39
Evolving Capabilities 40
Moore’s Law 40
Metcalfe’s Law 41
Other Forces Pushing Digital Change 42
This Is the Most Important Class in the School of Business 42

Q1-2 How Will MIS Affect Me? 43
How Can I Attain Job Security? 43
How Can Intro to MIS Help You Learn Nonroutine Skills? 43
What Is the Bottom Line? 46

Q1-3 What Is MIS? 47
Components of an Information System 48
Management and Use of Information Systems 48
Achieving Strategies 49
Q1-4 How Can You Use the Five-Component Model? 50

The Most Important Component—You 50
All Components Must Work 50
• So What? Biggest IPO Ever: Alibaba 51
High-Tech Versus Low-Tech Information Systems 52
Understanding the Scope of New Information Systems 52
Components Ordered by Difficulty and Disruption 52
Q1-5 What Is Information? 53

Definitions Vary 53
Where Is Information? 53

Q1-6 What Are Necessary Data Characteristics? 54
Accurate 54
Timely 55