Page 26 - Effective Communication Skills by Dalton Kehoe
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The Conscious Mind in Using Language
                                  Lecture 6



            The cognition process involves how we name and think about the
            patterns we create and also how we deal with differences between our
            expectations and reality in day-to-day life. Our conscious mind can and
            does work its way through the process of rational problem solving and
            decision making, but it’s a relatively slow, energy-demanding process.
            Everyday talk, however, demands a quicker form of cognition—we
            size up a new situation very quickly,  ¿guring out what’s going on

            and guessing what’s going to happen next using the schema from our

            life experience. We effortlessly create ¿rst impressions of people and
            things in our environment and then interact using low effort, automatic
            forms of thought. But the more automatic and low-effort our thinking
            processes, the more vulnerable we are to mistakes that can interfere
            with good communication.
                 e should be careful in our use of words, but we aren’t. Thinking
      Lecture 6: The Conscious Mind in Using Language
                 about our thinking is hard work, so instead we use abstract
        Wjudgment words as part of our thinking process. Humans really
        like  using abstract and judgmental language: It rewards our sense of
        competent self. We sound clear, de¿ nite, and sure of ourselves—and we get
        other people’s attention with these kinds of assertions. But when we talk like
        this, things can go very wrong, very quickly. Poor word choices, spoken in
        inappropriate contexts, can get us into trouble because we can’t know for
        sure how others will understand our judgments.

        We use four simple judgment tools to make decisions about what’s going
        on. (1) We take things at face value. What we hear ¿rst can act as a starting

        point for subsequent decision making (so be careful what you say ¿ rst to
        another). (2) We base our judgments on the ease of availability: We seem to
        think that the easier something is to recall, the truer it must be. (3) We use
        the representativeness approach, classifying a person or situation based on a
        case in our past. (4) We treat assumptions as facts, because we have a hard

        time distinguishing between inferences and observable facts.


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