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                                                                                 14













              Conflict Management and

              Negotiation Skills





                            After reading this chapter, you will be familiar with:
                              •   The nature of conflict
                              •   Various conflict resolution styles
                              •   Purpose of conflict resolution
                              •   The collaborative versus the coercive conflict
                              •   Conflict management skills
                              •   Principles of ‘win-win’ negotiation



              INTRODUCTION

                            Conflict is an inevitable part of any relationship. Conflict takes place between
                            parent and child, wife and husband, teacher and student. Conflict is a very
                            normal phenomenon. However, conflicts do not have to end with some one
                            losing and with both parties hating each other. Unfortunately, we have many
                            wars, political fights, divorces, lawsuits, business break-ups, strikes, effort-,
                            time- and money-wasting arguments at work, etc. Wise individuals are able
                            to  resolve  disagreements  with  both  parties  satisfied  and  respecting  each
                            other. Hence, learning to resolve conflict, which yields a positive outcome, is a
                            real skill.
                                Each of us has his/her own way of dealing with conflicts in our lives.
                            Knowing our own style and motives of the other person with whom we are
                            in conflict will help us to handle situation. Also, it is obvious that self-serving
                            and hostile underlying emotions are often the cause of disputes. The conflict
                            may be power struggle, a need to prove you are right, a superior attitude,
                            a desire to hurt, or some other motive.








       Bhatnagar_Chapter 14.indd   297                                                   2011-06-23   7:59:52 PM
             Modified Date: Thu, Jun 23, 2011 06:35:43 PM             Output Date: Thu, Jun 23, 2011 07:59:52 PM
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